Kyle Abacan
@KyleYouMadeThat
Music Producer. Content Creator. Trend Setter.
Kyle, You Made That?!
My name is Kyle Abacan. I am a music producer & content creator (with a BBA in Marketing) that creates “interactive music” that inspires users to engage and generate content with the music. Whether it is dances, artist duets, aesthetics, product demos, I have created music that inspired some of the biggest trends on social media in the last two years.
TikTok Stats
Gained millions of user-generated content for my music and billions of views all together reaching some of the biggest influencers and content creators on the internet (Charli D’amelio, Addison Rae, Lizzo, etc.)
I create sounds that I like to call “interactive music” that integrates engagement. Whether it is dance trends, music artist duets, or aesthetics, or user suggested music, I create energy and space through music that encourages users to engage creatively.
All About Cake
Over 7.3 Million Videos
Social media star Charli D’amelio hopping on the “Hoopla” dance trend
Hoopla
Over 1 Million Videos
Social media stars Addison Rae & David Dobrik doing the “All About Cake” dance trend
Crystal Dolphin Remix
Over 1.6 Million Videos
Social media star and dancer Michael Le & friends put their spin on the Crystal Dolphin Remix
After Party Remix
Over 275k Videos
US Olympic gold medalist Sunisa Lee uses the After Party remix for her montage
Poof Be Gone
Over 1 Million Videos
Jihyo & Mina from K-Pop group TWICE dances to the “POOF BE GONE” trend
This was a video that I did with the company “Airbit” (a website that allows music producers to sell their beats online) where I engaged with rappers to duet and share their hottest bars. The users themselves took the initiative to create a cypher using this beat. This marks the first TikTok cypher on the platform!
Over 850 Videos
The “POOF BE GONE” trend started off with engagement with a user that tagged me in this video to make a beat with. After making the beat I shared a video of the result while doing a fun little “producer dance” that encouraged users on the platform to create a dance themselves sparking one of the biggest dance trends of summer 2021.
Over 1 Million Videos
This trend started with a TikTok user tagging me in a video to make a beat to, then I added more engagement by asking rappers and artists to duet it with their hottest raps and bars. This encouraged the user @justisbrattmusic to make this video gaining over 1.2 million likes and is now an official song called “Haha JK” which was released through Republic Records in 2021.
Over 30k Videos
CLIENTS & ARTISTS
NLE Choppa
Coi Leray
Kaash Paige
YBN Nahmir
Tinashe
Trey Songz
RUSSELL!
Why Music for UGC?
Music plays an important role in user-generated content. Many creators base their content around the music and create ideas around it. It sets the tone and the mood influencing them to create content using the music.
Interactive Music > Organic User Generated Content > Purchase Decisions
Having your own music for your campaigns also allows you to avoid copyright issues that you would deal with when using other music.
With the rise of user-generated content, I have the knowledge and experience of creating music that motivates and influences users to interact and engage. Whether I am speaking to a dancer, a rapper or a house full of influencers, I create musical content that directly speaks to that specific audience.
The goal is not to go viral but to speak to the right audience efficiently & effectively.
Phase 1: Information
I will schedule a meeting with you to gain a better understanding of:
The brand, mission & goals
the campaign
Your company or campaign described in the 5 senses
This will help me to create fitting music for you
How We Can Work Together
Phase 2: Create
Once the information is given I will then:
Identify Genres (if applicable)
Identify Styles of Content for Product/Service
Produce first draft of 3 options of instrumentals (2 day turnaround)
Share with the team the ideas
Finalize production (3 day turnaround)
Music Samples
Video Samples
Video for
Airbit’s giveaway campaign
Video & Music for
Cut Energy Drink by Hydroxycut
Video for Fiverr Business campaign
Video for Staples
Is it possible? (Series)
Products & Services
Music Library Subscription: $25/month
Access to my free-to-use music library updated monthly
Agreement will be sent over giving you rights to use music in library
Video Service
3 Videos in these formats (however it fits your brand):
Trends with Product/Service
ASMR Video
Unboxing
Testimonial
Non-Exclusive Custom Music
I work with you to create music that perfectly fits your campaign
I still own the full exclusive rights to the music
Exclusive Custom Music Made For You
I work with you to create music that perfectly fits your campaign
You will own the full exclusive rights to the music
Exclusive Music + Videos
I work with you to create music that perfectly fits your campaign
You will own the full exclusive rights to the music
I will create 3 videos using the music created
open to discuss packageS that fits your needs
Let’s Keep In Touch!